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Can behavior be dramatically modified by subliminal stimuli? That has been much debated since the 1950s when Vince Packard wrote about the practice in a book called The Hidden Persuaders. Many people object to the notion that their decisions may be based on factors beyond their rational control. Some people strongly believe (or are very quick to dismiss) the idea of subliminal manipulation.
A recent studied looked into the effects of sexually explicit subliminal stimuli on men and women. The results give some encouragement to both camps - the messages do seem to have an effect, but it is not a simple process to control people.
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Filed under Aphrodisiacs by Eros
